Esca x Satoshi Club AMA Recap from the 21st of March

Satoshi_storyteller
Satoshi Club
Published in
15 min readApr 11, 2022

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Hello, Satoshi clubbers Another AMA took place in Satoshi Club and we would like to introduce to you the AMA session with our friends from Esca and our guest was . The AMA took place on the 21st of March

The AMA session was divided into 3 parts with a total crypto reward pool of $500

In this AMA Recap, we will try to summarise the most interesting points for you.

Part 1 — introduction and questions from the Telegram&WebSite

Gold Rocket | Satoshi Club

Greetings, dear Satoshi Club community! We are pleased to announce AMA with Esca

Robocop | Satoshi Club

Today our special guests are @Maskdon, @Eze_CE and @elnino2012

Welcome to Satoshi Club!

Gold Rocket | Satoshi Club

Hello and welcome to Satoshi Club, @Maskdon, @Eze_CE and @elnino2012

Shalom

Thanks for having us

Gold Rocket | Satoshi Club

We are really excited about upcoming AMA with you

Gold Rocket | Satoshi Club

How are you doing today?

Shalom

We’re even more excited. We’ve been looking forward to this for a while.

We’re good — just busy with presale starting today

Robocop | Satoshi Club

Yes, we are also very excited. Let’s start our AMA

Gold Rocket | Satoshi Club

Well.. it’s time to get started… to warm up, tell us about yourself… how did you get into crypto? how did you develop in the project?

Zubair

Hi Guys I am Zubair, the lead dev I have over 5 years professional Blockchain developer experience. Having co-founded a crypto startup in early 2016. Since then I have worked as lead developer and consultant with several startups, currently working as a backend developer for one of the largest fund management companies in Europe.

Gold Rocket | Satoshi Club

Great experience

Shalom

My name is Shalom, I’m the founder and CEO of Esca. As a data analyst by trade with a background in Enterprise Management I’ve been lucky enough to work for the biggest companies in tech as well as consult on multiple projects for startups over the years. Myself, Golden, and Zubair have also worked on projects together in the past and have been in the crypto space since 2016.

Robocop | Satoshi Club

Thats really great ! Both of you have a great background and experience

Gold Rocket | Satoshi Club

Hug background

Shalom

I have a background in Data Analytics with an MBA in Information systems and a passion for food. After graduating from university here in Ireland I was given the president’s award for innovation as well as the innovation award for the faculties of engineering and computing in my university. I went into the corporate world but Startup life kept pulling me back in. Two years later I joined Google where I consulted as a Business Intelligence analyst later moving to Dell.

Gold Rocket | Satoshi Club

Wow

Eze CE

Hi Guys, I’m Golden, I have a background in chemical and pharmaceutical science with a Masters in Business strategy. I have strong practical start up experience having led his own in the past and have led projects for countless Fortune 500 companies as well as developed multiple projects and teams from the ground up. I have worked for a market research firm and medical technology testing both within client facing commercial capacities with the latter role being focused more towards strategy and expansion plans and have been in the crypto space since 2018.

Gold Rocket | Satoshi Club

you are cool guys

Give us a brief introduction to the project. What is the essence of Esca

Shalom

Of course

Esca is an online food delivery platform enabling anyone to monetize their passion for food. Established in 2021 we have helped over 60 talented cooks start an online food business. We are now building the world’s first super aggregator that puts all your favorite food businesses on the blockchain and rewards you with crypto for ordering from them. We have already partnered with companies like Just Eat to provide more choice to foodies on the Esca platform.

Robocop | Satoshi Club

By the way, how big are ESCA team for now ? how much team worker do you have?

Shalom

The core team is 6. That’s myself, Zubair, Golden, Sam, Olu and Tolu. Our wider team has about 15 people in it. They manage external operations and communications. We plan to make more hires in the coming weeks as we get ready to launch our new MVP

Gold Rocket | Satoshi Club

Is your team anonymous?

Shalom

No we are not. All core team members and advisors are visible on our website with LinkedIn handles attached. Feel free to reach out to any of us at any time

Gold Rocket | Satoshi Club

sounds great

Robocop | Satoshi Club

Thank you for the great Intro.

Gold Rocket | Satoshi Club

Tell us about the benefits of ESCA. How is it different from others?

Shalom

Gladly

Shalom

Esca is the only passive income generation platform on the blockchain that focuses on Food consumption and production. For foodies, Esca Crypto helps turn your eating habits into real money, relieving your wallet of the extra charges put on it by your favorite delivery platform. While for businesses, Esca Crypto helps them double their earnings without increasing food production. Esca coin rewards foodies for eating and food businesses for serving. Every time an order is processed through the Esca menu platform, the food buyer receives cash back in the form of a cryptocurrency. Think of it as a risk free way to start investing with cryptocurrencies. No capital? No problem.

Shalom

Our token is also unique due to it’s extremely low supply, burns, and buy backs. It’s designed to maintain an upward price trajectory.

Gold Rocket | Satoshi Club

you are really ambitious guys

Thanks for great introduction, we will have several questions selected for the Part 1. Ready to start?

Robocop | Satoshi Club

Thank you for the answer, we have collected 6 community questions for part 1 from Satoshi Club community,

ready to proceed?

Shalom

We’re ready, let’s go!

Robocop | Satoshi Club

Q1 from Telegram user @JesusFre1tes

Ordering takeout through a takeout app can be up to 44% more expensive than dealing directly with a restaurant. The average profit margin for a large restaurant is between 3% and 5% . Food delivery apps charge your favorite restaurant up to 30 % commission per order. Considering this harsh reality, how does Esca Crypto manage to break this monopoly and improve the experience of both users and merchants through its DApp? Considering that these companies are a monopoly, how will they manage to break this and make Esca Crypto the number 1 platform in the food delivery service?

Shalom

Great question. The fact is, online food delivery indeed is a monopoly. Beating the big guys like Just Eat and Uber Eats will be no small feet. That’s why instead of fighting against them we have partnered with them to bring more choice to foodies.

For businesses, our app allows them to analyse what platforms are most popular for their clientele and understand which ones drive the most profitability. In addition to that, with our “active financing” we are actively helping these food business owners make more money per transaction than ANY of their current aggregator partners. No need for loans and they get to keep 100% of their customers.

Our hope is that once we’ve shown these business owners the true value of crypto cashback (active financing) they will switch to using us over our integrated partners.

I hope that answers your question.

Robocop | Satoshi Club

Can you tell us which region or country that ESCA’s app service available for now ?

Gold Rocket | Satoshi Club

This is a really competitive offer.

Shalom

Right now escamenu.com is only available in Dublin Ireland. Once we rebuild and launch our app in May we will be live in 13 European markets.

Robocop | Satoshi Club

Impressive !

Robocop | Satoshi Club

Thank you for the great answer !

Robocop | Satoshi Club

Do you want to add something or we can go to next question ?

Gold Rocket | Satoshi Club

we look forward to your worldwide expansion

Shalom

Yes — the countries we’re going live in are: UK, Germany, The Netherlands, Austria, Belgium, Denmark, Switzerland, France, Italy, Spain, Norway, Poland, Portugal and obviously Ireland. We are also currently exploring business partnerships in emerging markets where we believe our active financing technology will be of most value to food businesses.

Shalom

Thanks

Robocop | Satoshi Club

Q2 from Telegram user @MudaraSilva

There are three key features of your platform, Eat to Earn, Sell to Earn, and Play to Earn. To participate in all these events, do we need to hold a certain amount of $ESCA? For example, can we purchase foods only with $ESCA? We all know that cryprocurrency market is highly volatile. Don’t you think that pricing the food items with $ESCA will be unprofitable for sellers? A Burger may worth 10 $ESCA this week and 50 $ESCA next week. Buyers may purchase only when the price is low. Please explain how do you manage this type of situation.

Shalom

Another good question — Food on escamenu.com will not be priced in $ESCA, it will be priced in the native currency of the concerned country. Foodies however will be able to purchase food with $ESCA token hopefully by Q4 of this year but the fiat value of the food stays the same.

As for holding a certain amount of tokens, there will be no obligation on foodies to hold a certain number of tokens. You still get your crypto cashback regardless of how many tokens you have. However, the more tokens you hodl, the higher your cashback percentage per order.

We will be making an announcement on these tiers during the week to give the community a better insight into how this will work.

Robocop | Satoshi Club

Oh Q4, it’s not too long. Can you please share to us Roadmap from ESCA ? what next update that you will have in the near future?

Gold Rocket | Satoshi Club

this is a pretty smart idea…

Eze CE

we have the first presale starting in 20 minutes which will last until Wednesday, the second presale starts on Thursday and is over on Sunday and while we are doing all of this we are partnering with marketing companies who are helping to spread the world. Finally we have the the Amazon showcase coming out which will be shown to 65 million people which we are expecting to be released this quarter and we will have even more updates for you next month, however we are well in line with our roadmap so feel free to reference this to find out more and what to expect next

Gold Rocket | Satoshi Club

Wow! congratulations!

Robocop | Satoshi Club

Thank you for the detail answer!

Gold Rocket | Satoshi Club

Thanks

Eze CE

no problem

Gold Rocket | Satoshi Club

Ready to proceed to the next question?

Robocop | Satoshi Club

Let’s continue to 3rd question

Eze CE

yes let’d do it

Robocop | Satoshi Club

Q3 from Telegram user @yellowchamp

I see that the slogan of your platform is “Get Paid To Eat”, in which we can earn free cryptocurrency cashback by ordering our favourite meals online. As an online person in which almost all of the food I eat is being order online so can you tell us the mechanics and structure for the Cashback system of Esca Crypto? How much is the cashback and is there any minimum amount of order for users to get Cashback? What currency is currently applicable as Cashback in your platform? Literally,is there any specific kind of food or menu that is eligible for this Cashback or any food or menu is considered for Cashback? Lastly,for users can use your platform wisely and comfortably do you have plan to launch it through mobile application? If yes,when can we expect Esca Crypto to be live for both Android and iOS devices? Thank you

Shalom

We’re really excited about the Amazon Prime Series. Keep your eyes peeled for that

Gold Rocket | Satoshi Club

what about mobile apps?

Are you planning it?

Shalom

Yes we are planning mobile apps by Q4 of this year

Gold Rocket | Satoshi Club

Great! thanks do you want to add something? Or can we proceed with the next question?

Shalom

I’m in the process of answering this one now

Gold Rocket | Satoshi Club

Ok.. np.. take your time

Shalom

@yellowchamp — a man after my own heart. Great question.

2% cashback for orders to our third party partners (Just Eat etc) and 5% cashback for orders from our native Esca menu vendors. Depending on the number of tokens you hold you can get up to 30% cashback per order. More on this during the week.

$ESCA is the currency received as cashback for foodies while $ESCA plus BUSD are the currencies received by food businesses. They get 7% cashback per order. We call this active financing.

Shalom

There is no specific type of menu or food that offers cashback. The cahback differs depending on what platform your order is fulfilled on. Escamenu.com or one of our third party partners

Gold Rocket | Satoshi Club

Not bad

Robocop | Satoshi Club

This Cashback system really interesting

Robocop | Satoshi Club

That’s mean we can eat while earn token

Thank you for the detail answer

Shalom

Exactly. Literally getting paid to eat

Gold Rocket | Satoshi Club

Thanks for your clarification

Robocop | Satoshi Club

Are you ready to proceed to next question?

Shalom

Yes please proceed

Robocop | Satoshi Club

Q4 from Telegram User @konditer_rolex

Reading that it will be possible to pay for groceries with $ESCA tokens, I remember the story of pizza for 10,000 bitcoins. Explain how, for example, a restaurant will convert tokens into fiat currencies. Perhaps there is some incentive for a restaurant to hold these tokens? Is the business really ready to work with cryptocurrencies?

Zubair

as previously stated the food will be priced in fiat currency your cashback will be in ESCA we will also allow conversion of esca token to stable coins such as BUSD within the app, due to deflationary nature of the token businesses will be incentivised to hold the token for longer, we have already talked to various partners and they are excited

Shalom

We’re already working on options that will allow both business owners and foodies to withdraw the token to their bank cards directly through our platform.

That being said we’re already seeing business owners who want to use the token as a store of value for business expansion plans.

Robocop | Satoshi Club

Thank you for the detail answer !

Robocop | Satoshi Club

Are you ready to proceed to next question ?

Shalom

Yes we are

Robocop | Satoshi Club

Q5 from Telegram User @ghostofcharmeleon

Hello, Esca team.

You are probably the first project in my memory that decided to integrate cryptocurrency into public catering, it’s really exciting!

After studying the documents about your project, I realized that in just an hour you are launching the pre-sale of the first stage. Please tell me, since it will last for two more days, how can I take part in it? Is there a need to pass KYC for pre-sale or only for IDO? How do you conduct a pre-sale, on a certain site or on your own?

Shalom

We’re very excited also @ghostofcharmeleon. The food industry is one of the most important to humanity yet severely under financed.

The presale should be live at presale.escacrypto.com right now. Any time between now and wednesday you can get $ESCA tokens at 0.30 cents. After that the price will increase to 0.40 cent and from the 28th of March, for our IDO, the price will be 0.60 cents

There are no KYC or whitelist requirements for the presale. There is however a mimum buy of 300 $ESCA tokens

We’re hosting presale 1 and 2 on our own site. Presale 3 will be an IDO on DX sales

Robocop | Satoshi Club

Don’t miss this opportunity Satoshi Clubber ! Join ESCA Presale now !

Robocop | Satoshi Club

Thank you for your answer, do you want to add anything before we go to last question from part 1 ?

Shalom

Just want to add that if anyone has any technical issues with presale.escacrypto.com please contact our team in our TG

Now we can go ahead

Gold Rocket | Satoshi Club

great answers! thanks!

Robocop | Satoshi Club

Q6 from Telegram User @ProwGrowl

You state that Eska is revolutionizing the food industry with a more financially beneficial way to enable foodies to support their favorite food businesses while giving said businesses a better way to build long-term capital for themselves. This can only be supported by the audience, however in order to accomplish what was announced, Eska must have a strong partnership names within food industry, contact and agreements signed with restaurants and food producers and for sure, huge community. At what level are you now with all above mentioned features? Thanks!

Gold Rocket | Satoshi Club

https://t.me/escacrypto

Shalom

We already have partnerships signed with food aggregator platforms such as Just Eat and are increasing our restaurant partner acquisition. Our wait list is currently full and we are opening a second one to give more foodies and businesses a chance to hear about our launch. With almost 70 food businesses already active on escamenu.com we know this number will double by the end of Q3.

Robocop | Satoshi Club

Thank you for the detail answer

It has been an amazing time in this first part of the AMA!

Gold Rocket | Satoshi Club

Thanks for great answers and this amazing first part of AMA

Robocop | Satoshi Club

Now is time to proceed with the second part, the live segment part 2, are you ready?

Shalom

We are ready!

Robocop | Satoshi Club

We will open chat for 2 minutes and then chat will be closed –

you can start select 10 best questions !

Part 2 — live questions from the Telegram community

Q1 from Telegram user @Kushal85127939

What makes Esca different from Swiggy, Zomato etc food delivery service providers? How Esca use Blockchain as an infrastructure to overtake these competition avaliable in market?

Shalom

Hello mate — we’re very different to the competition stated in the question. We’re a lot more a delivery platform. We’re a bridge from fiat into crypto through food, a way for risk averse people interested in investing to generate passive income though food while giving food businesses access to more financing through crypto

Q2 from Telegram user @Ishan1_7

What does ESCA mean? I’m quite interested in knowing. Is there a meaning for those four letters?

Eze CE

Esca translates to “good Food” in Latin which has always been at the core our vision in a world where food is becoming more and more commoditised we want to empower locals and restaurant owners and help them build their legacies, we want to do this with only good quality food and we want this food to be as authentic as possible

Q3 from Telegram user Ben

Token burn and buyback system is one of the best thing to make token price up specially when the market is down. Can you please share about it? How does it works?

Zubair

There is a 1% burn per transaction also when the application runs out of tokens to give as reward esca will do buy backs this ensures liquidity and greater price

Q4 from Telegram user @Dino916

As all the Cooks that will be on your platform will not have vast Experience,
How will you ensure about the client satisfaction?

Eze CE

Similar to other platforms we will provide all that is needed to make sure our customers can make good informed decisions customer reviews, ratings and any other relevant details will also be accessible

Q5 from Telegram user @Mejaniyam

Now we are in the trend of Metaverse and NFTs, Does ESCA plan to venture or initiate food NFTsin it’s development plan?.

Eze CE

This is something in our pipeline and we definitely have some plans for this also. However we first want to make sure the transition to this baseline model is smooth and from there we can take the necessary steps towards NFTs and meta verses incorporation

Q6 from Telegram user @Wong2008

What is the requirements to start getting Cashback? Is there any minimum ordering amount?

Eze CE

Yes there will be a minimum amount of esca tokens that need to h we l dad before you can begin to earn cash back, feel free to visit our website to find out more information and specifics on the different tiers

Q7 from Telegram user Diva

What is the one thing that is so special and different about your project?

Eze CE

We are one of the first to provide crypto cashback rewards to users and with our new model we plan to turn a low margin industry into a more profitable one for all

Q8 from Telegram user @Ratash97

How does foodies app work and in which plateforms is it available ?

Shalom

It works like any other online food platform. You search your locality, find a dish or restaurant you like, then place your order. Our plugin automatically tracks your order and send your $ESCA token cashback to your wallet in 48 hours of a successful transaction

Q9 from Telegram user @sukuna_x_itadori

What’s the process of participate in your presale and which Blockchain we use to buy it? Could you provide me some details about it ?

Eze CE

Feel free to go here presale.escacrypto.com for a direct link to our presale and additional details on how it will All go

Q10 from Telegram user @mamamelos2

As consumers who order food through Esca can make a claim at the time their order arrives and it is not what we expect. How do you monitor that the consumer’s order is correct at the time of dispatch?

Shalom

This is a great question. Order monitoring will be done by us if the order was placed to a native Esca vendor. If the order was placed to one of our third party partners the fulfilment of said order will be the responsibility of our third party vendors. If you place an order and then ask for a refund you do not get any cashback. That’s why we have a 48 hour lead time for cashback to be given

Part 3 — Quiz Results

As usual, for the third part, Satoshi Club Team asked the chat 4 questions about the crypto project. A link to a Quiz form was sent into the chat.

For more information and future AMAs, join our Social Media channels:

English Telegram group: https://t.me/Satoshi_club/
Russian Telegram group: https://t.me/satoshi_club_ru/
Spanish Telegram group: https://t.me/satoshi_club_spanish/
Telegram Channel: https://t.me/satoshi_club_channel/
Twitter: https://twitter.com/realsatoshiclub/
Website: https://esatoshi.club/

Our partners:
Telegram –https://t.me/escacrypto
Twitter-https://twitter.com/escacrypto
WebSite — http://www.escacrypto.com/

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